My Top Five Takeaways from Unsummit3

Posted on October 11th, 2009 by tim bursch. Filed under Community, social media.


1. It’s all about people. That’s why I go to meet-ups, conferences, and networking events. Relationships.

2. Be real. Whatever you are selling or doing online, be real. You can’t fake it anymore.

3. Discussion is better than presentation. Some people invite conversation and others just share their information. Seems like more people stick around for open conversation.

4. Diversity rocks. Meeting new people, seeing a variety of generations, sharing very different ideas, all in one place.

5. Have fun! Don’t take all of this social media stuff too seriously. Life is hard sometimes, so have some fun with the people around you.

Find out more info here on Unsummit.



  • @gulliver and @Jason-
    Good thoughts. I don't think you can trust everyone. Give people the benefit of the doubt, yes. But Jason has a good point-- time. Trust takes time.
  • g
    >You can’t fake it anymore.

    Oh, how I wish that were true.
    Sadly, however much we'd like to believe otherwise, deceit is still alive and well.
  • I hear you. There will always be people playing the system. Look what happened to email-->spammers. I do think it is harder to fake people out completely though. Thanks for your comment gulliver.
  • g
    >I do think it is harder to fake people out completely though.

    Agreed, sometimes.

    I think the buried point I didn't make is that it's easy for those of us who've 'become softer' and doing our stuff in a decent way to hope/assume others are similarly-minded too.

    Sometimes, we're then open to being exploited by those who ain't. I need to come back to this when my brain is clearer.
  • > it's easy for those of us who've 'become softer' and doing our stuff in a decent way to hope/assume others are similarly-minded too.

    I must admit, when I am faced with a situation where my opponent is acting "irrational" I am never sure how to handle it. How do you reason with the unreasonable?

    I think to extend the argument I made above: It all boils down to time. IN TIME, the true intentions, character, objective of an organization (or individual) always reveal themselves. You can't fake it forever. Now, I'm not saying that you can't make a quick buck and get out before people notice, but if longevity is the goal (and I think for most businesses it is) the only way to do things is the "right" way.
  • My favorite point is #2. People can (and do) get by without it, but there are two problems with it. 1. Without it, you are not truly happy and 2. Your brand or business will not last because The Internets Bulls**t detector will rat you out.

    Unsummit looked like it would have been beneficial to attend. Thanks for posting.
  • Jason,
    Thanks for stopping by. Yeah, we can't fake it without getting found out eventually. So, why try. It takes too much energy to be undercover. Authenticity builds trust, trust builds relationships, and strong relationships make change.
  • Agree with point #1 Agree with point #2 Agree with point #3 Agree with point #4 Agree with point #5 -- So that would be a majority way better than my 32% theory.
  • Keith,
    Great to meet you there. I look forward to talking more sometime and hope we can help each other out.
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