Archive for February, 2012

* Complimentary Hot Dogs

Posted on February 10th, 2012 by tim bursch. Filed under customer service, marketing.


I was on flight home for work recently and the airline offered complimentary hot dogs. I had just eaten, so I declined. But the gentlemen next to me had 2. From my view, they looked worse than ballpark dogs wrapped in aluminum foil. Interesting choice for food. Can I have a cold beer with that?!

Here’s the kicker: the flight attendants made it really clear with each person that these hot dogs were complimentary.

I’m sorry if I sound like a food snob, but I’m not feeling the love on this one Airline Company.

We know when a business offers us something complimentary that we’re the ones paying. We know that complimentary is supposed to be added value or make us feel special.

Hot dogs? Special?

Ps. I actually like a good hot dog. Emphasis on good.

Image credit: dinnercraft

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